PERATON PROPOSAL

FOR

Symphony Talent

MY ROLE

Art Director / Graphic Designer

 

TEAM

Chan Kim, Creative Director


DELIVERABLES

Employer Branding RFP, Advertising, Concept

Designs in response to a RFP for Peraton Corporation's employer brand, which won amongst multiple competing agencies. The company wanted a bold, bright, and modern employer brand to stand out in the aero-space and engineering field. To attract the best candidates, we created the concept of the "The Good Rebel,"​ speaking to the top candidates in the field who are looking to excel and push boundaries in the industry. The campaign consists of interactive ads, an employee referral "Quit Kit" program, and environmental activations.

Brand Activation: Digital Assistant / Banners

Brand Activation: The Quit Kit Referral Program

Brand Activation: Innovation Viewing Station

Brand Activation: Career Advisor Mobile Booth